Sep 9, 2026 IDEAS

The Propaganda Playbook. Part 2

More classic tricks every propagandist uses:

Transfer πŸ›οΈ - Borrow authority from a flag, a lab coat, a cross. The symbol vouches for the claim.

Plain folks πŸ‘– - The powerful man in a work shirt eating local food. One of us, supposedly.

Ad nauseam πŸ” - Say it until it feels familiar. Familiar reads as true.

Astroturfing 🌱 - Fake grassroots. Paid accounts and front groups dressed as ordinary people.

Firehose of falsehood 🚿 - Flood the zone with fast, contradictory claims. Not to convince - to exhaust.

Manufactured consent 🧡 - Control which questions get asked. Debate stays lively inside a fence you built.

More in the next post:

How they close an article to lock you in?